Finding a fake version of your product on Amazon can be stressful. It can lead to lost sales, customer complaints, and damage to your brand reputation.

If you are an eligible brand enrolled in Amazon Brand Registry, you can use Amazon’s Report a Violation tool to report suspected intellectual property violations.

Before submitting a report, collect as much useful information as possible. Check the seller, product listing, images, packaging, and customer complaints. Make sure you have a genuine reason to believe that your intellectual property rights are being violated.

Reporting should be based on accurate information. Do not report a seller simply because they are offering your product at a lower price, as they may be selling genuine products.

To learn more about identifying and dealing with counterfeit products, read our complete guide, “How to Protect Your Brand From Counterfeits on Amazon.”